ICIX is built on the Salesforce Platform. The ICIX Network is comprised of Trading Partners, Suppliers, and Products; these three key objects are connected through record relationship. Salesforce shows this relationship through the use of related list on a Record. This flat data structure was difficult for our users to understand how their Trading Partners, Suppliers, and Products were connected.
Salesforce Trading Partner Record Page
Taking inspiration from structures of chemical compounds, communication networks, word clouds, and depth of field photography, we developed a visualization layer that connected to the Salesforce Record infrastructure to help our users easily see how their Trading Partners, Suppliers, and Products were interconnected. A visual Build of Materials interface was also added to complete the experience.
My Role
As Sr. Director and Lead of the project, I worked in close partnership with our CEO to gain his support of this UX driven initiative and bring this concept to a working prototype to showcase to our biggest customers.
Project challenges
– Complex data structure across different organizations
– Visual library built from scratch
– Deep product and partner relationships
– Complex workflows
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